Real Estate Marketing

The Genesis of Real Efforts

About a month ago, I realized that although I have learned a tremendous amount about the internet over the past 8 years and helped a number of clients to online success,  I myself have not made enough money to continue this endevour, raise a family as the primary bread winner and live in Southern California.

Although I came to this decision with a bit of a heavy heart, I knew it was the right decision and as always, I won’t regret the decision. 

The decision did not come quickly. After some unfortunate decisions which I made back in the fall of 2007, it was clear that I needed a new direction. As such, I began making sure that the clients which I had taken on over the years which were not in the real estate industry were properly taken care of. This process took about 3 months and in January of this year, I began the full time search for an opportunity were I could implement my newly developed skills.  Over the course of January and Febraury, I interviewed for a number of very interesting positions, but for one reason or another did not get the position. 

During this process however, many people asked me what I had done over the past few years and what skills I would bring to the new position. This got me thinking and made me realize that although the company Site Tutor was a Search Engine Friendly Design and Development company,  my strenghs came from my acquired knowledge base of learning about Hosting, Web Coding, Databases , Online Marketing and specifically Search Engine Optimization. 

As I thought about this more and more, I realized that not only did I need to focus my effortts on one industry, but I needed to consolidate my efforts and brand myself as a true “Internet Marketing Consulant”.  In addition, while I enjoyed working with small companies and individuals who are just learning, their budgets did not support my efforts to support my family.   

So I made a decision which I beleive will take me about a 12 months to implement.  More Tomorrow.

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